Are you leaving money on the table...er, I mean, on your website? In today’s competitive landscape, best practices around pricing are always changing: how to price, how to present pricing, when to discount, how to show a discount, whom to show a discount to, etc. Mastering these elements that dictate what people ultimately pay for [...]
Tuesday, December 5, 2017
Using Personalization to Optimize the Pricing Shown on Your Site
Are you leaving money on the table...er, I mean, on your website? In today’s competitive landscape, best practices around pricing are always changing: how to price, how to present pricing, when to discount, how to show a discount, whom to show a discount to, etc. Mastering these elements that dictate what people ultimately pay for [...]
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