Thursday, November 30, 2017

Irrelevant Emails Are No Longer Acceptable to Consumers

irrelevant emailsWe’ve reached the point in the year when marketers aren’t holding back on their outbound communications. I woke up on Black Friday to an absolute deluge of emails from essentially any retailer I’ve ever had any interaction with (or not), informing me of their incredible sales and promotions. Those emails continued into the rest of [...]

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