Over the past few years, we’ve been working to align our marketing and sales teams to target specific accounts as part of an account-based marketing (ABM) strategy. Last year we implemented industry ABM experiences on our site, and early this year we turned our attention to named account ABM. Last week we published a blog [...]
Friday, June 16, 2017
How to Create Account-Specific Website Experiences in Evergage
Over the past few years, we’ve been working to align our marketing and sales teams to target specific accounts as part of an account-based marketing (ABM) strategy. Last year we implemented industry ABM experiences on our site, and early this year we turned our attention to named account ABM. Last week we published a blog [...]
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