There is a lot of data out there telling us that consumers expect personalized experiences. For example, Infosys found that 74% of customers feel frustrated when website content is not personalized. According to Forrester, 77% of consumers have chosen, recommended, or paid more for a brand that provides a personalized service or experience. With all this information about how consumers feel about […]
Tuesday, April 25, 2017
96% of Marketers Agree that Personalization Advances Customer Relationships [Infographic]
There is a lot of data out there telling us that consumers expect personalized experiences. For example, Infosys found that 74% of customers feel frustrated when website content is not personalized. According to Forrester, 77% of consumers have chosen, recommended, or paid more for a brand that provides a personalized service or experience. With all this information about how consumers feel about […]
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